Why Australia needs a new Cultural Narrative

22 November 2022 Frank Bethel & Karl Ratcliff via AdNews

Carl Ratcliff And Frank Bethel2

​Not sure what cultural narrative means - TBH neither did I. But this is a great opinion piece on what underpins Australia and the role marketing and advertising plays within it - not just reflecting it but shaping it at the same time. Well worth the read. If these sorts of articles interest you, subscribe to the Thought Feeder which is published monthly.